Whenever we explain the GuideWriters concept, there’s always one word coming up – travel guide. It is kind of logical – as we currently do and in future always definitely will provide guides that are structured like classical travel guides. One of the USPs of GuideWriters though is the fact, that we also provide a platform for topics beyond mainstream. Specialists of any niche topic can easily create a guide, e.g. focussed on music or a certain band.

For U2 for example, Berlin is one of the most important cities in their successful career. It was almost obvious to create a guide containing all the places, where the Irish band left their traces. A word and a blow – the online platform www.u2tour.de has created a U2tour.de Travelguide Berlin. We met Björn Lampe, who at U2tour.de is responsible for web 2.0.

Who are you and what is your idea behind U2tour.de?

With U2tour.de we offer the biggest independent German speaking U2 fan website – for more than ten years already. The site provides all the information a U2 fan requires – starting with the most recent news up to a very detailed tour data base which contains information on where the band performed and for example which song they sang. In addition to that we are happy to have a very active community – a forum where fans can easily communicate with each other.

How did you and the GuideWriters come together?

I had already heard about the concept and had put it on my to-do-list. I then saw that the boys/girls of Coffe Circle – that’s where we get our coffee from – wrote their own guide and how easy it actually is to get started.

What was your motivation to create a guide?

We already started some time ago to assemble travel tips for U2 fans: places that have played a role in the long history of the band. Those tips were accumulated on a website and could be downloaded as pdf. It was ok but kind of complicated. The GuideWriters’ guides are of course way more up-to-date and more practical. Since we had already collected the content, it was easy digitalize them into a guide.

Would you have developed a regular App without the GuideWriters App?

Sooner or later I guess. But of course it would have been more expensive and it would have taken way longer.

Who will download your guide?

Real U2 fans of course, that want to follow the traces of their favourite band. There is also a trend towards thematic guided tours, so that there will be some other customers outside the community, too.

Are you going to publish more guides?

Yes, we already have the content for a Dublin U2 Guide. Once we have updated the information, we will provide the guide as a service to our users.

What should not be missed in Berlin by U2 fans?

Of course there are many spots, but especially worth mentioning are the legendary Hansa studios that before the German reunification were an important place – not only for Iggy Pop, Depeche Mode and David Bowie. U2 recorded parts of their masterpiece “Achtung Baby” here.

Also not to be missed is the Kant Kino. Located in Berlin-Charlottenburg Berlin is was the location of the first Berlin concert of U2. Next to Hamburg and Munich, it was the first time they ever performed in Germany. Today it is a nice indie cinema far away from the large Cineplexe with an exciting program.